SaaS Marketing Blog
Get the latest SaaS marketing news, insights and hints and tips.
How do you ensure that you choose the right Marketing Agency?
It is a big commitment for any business to engage or partner with a marketing agency. What if you make the wrong choice? We've all heard the horror stories; you...
Read moreHow to write a watertight marketing brief
Putting together a watertight marketing brief is essential if you want perfect outcomes and a streamlined process. Here's how to do it right.
Read moreCould a podcast work wonders for your marketing?
It might sound a little 'out of the box' but podcasting can be a powerful tool for businesses looking to boost their reputation and ranking online.
Read moreWhat is a buyer persona and why should you use them to empower your marketing?
Knowledge is power. The more we know about potential customers, the better our marketing becomes. Learning to develop accurate buyer personas will help you to zero...
Read moreAre Demographics Dead? How Data is Driving Better Marketing
Forget wishy washy demographics - it's time to harness hard data. Find out how online data is changing the face of marketing & say hello to psychographics.
Read moreHow to partner with a marketing agency to get the most out of your marketing
Top tips for working with a marketing agency to get the maximum benefit from your marketing
Read more20 types of marketing emails you could be sending
Stuck as to what you should send in your next email campaign? Or wondering how to turboboost your current campaigns? Here are 20 types of emails you could be sending
Read moreWhat is the marketing silver bullet?
Answer: There isn't one
Read moreFour essentials when starting your marketing
Find out the four essential things you need to do to give your marketing the perfect lift off
Read moreXander Marketing MD Alex Cohen to be on expert Guardian panel tomorrow
Our Managing Director has been invited to be an expert on the Guardian Small Business Network website on the 10th of April answering questions on growing your business
Read moreThe good, the bad and the ugly of generating leads through email marketing
The good, the bad and the ugly of generating leads through email marketing.
Read moreWhy keeping costs down stunts your business....
Is doing everything yourself really the smartest way to grow your business? Find out how outsourcing can help you and if it would work for your business.
Read moreShowing 133-144 of 149 posts
See what our clients say about working with us.
A big thank you to the Xander Marketing team! It's been a fantastic experience working with an agency that requires so little effort to get up to speed in such an esoteric software space.
We were very impressed with the speed with which Xander Marketing got to grips with our industry. I would strongly recommend Xander Marketing to other SaaS vendors.
I can't speak more highly of the Xander Marketing team, who are all experts in their individual fields, great to work with, and coordinate really well as a team.
Xander Marketing enables us to have a focused marketing resource without the need to hire a full time marketing team.
Thank you for the work you've done. You're a group of outstanding professionals with a kind and patient mindset. Rock on, Xander Marketing!
We've built a good partnership with Xander Marketing; the team has supplemented the skills and expertise of our in-house team. As a result, we've increased people's awareness of WhosOff and WhosOffice in a busy market and invested in activities that have brought us more business leads.
Thank you for your expertise and hard work in bringing our vision to life…
From start to finish, there was an excellent level of care, professionalism and expertise…
Free SaaS Marketing Consultation
Let's talk about where you are, where you're trying to get to, and whether we're the right fit.