If you’re lacking the time, resource or knowledge in house, outsource your marketing department to Xander Marketing. We’ve been many SaaS business’ marketing departments since 2009. We can either be a full outsourced marketing department or fit in around your existing team where you have skill or resource gaps.
Our up front and ongoing strategic planning helps your SaaS business achieve its business and marketing goals. Our work spans every area of strategic marketing. We work with you to write detailed strategies and plans.
Acquiring more leads is great; however, turning them into customers is the hard work. We’ll work with you to optimise your onboarding process, nurture leads and bring leads back to your software. We can act as consultants or execute the work.
Who are you? What do you stand for? We dig deep to discover your core brand and key USPs, then show the world exactly what you’re all about with beautiful website, logo and brandmark design. It’s time to meet the beautiful new “you”.
The website is the marketing hub of a SaaS business. Our web designers understand what keeps online visitors coming back for more and how to convert them into valued customers. Or let us boost your website conversion rate.
We create high quality, value adding content that helps our clients become thought leaders. White papers, guides, eBooks, case studies, SlideShare presentations, infographics, videos, webinars, podcasts and more.
Climbing the search engines is crucial if you want to win exposure online. Our PPC and SEO experts help you get to the top. We help you with both onsite and offsite SEO and PPC on major search engines.
Stay out of spam filters and get your readers clicking with better email marketing. We specialise in eye-catching email marketing campaigns which bring you better traffic. Generate new leads, up sell and retain existing customers.
Make people sit up and pay attention to your brand. Powerful PR from Xander Marketing will get your name in print for all of the right reasons, featuring what you do best in newspapers, magazines and via big online channels.
Twitter, Instagram, Facebook, Pinterest, G+, Tumblr, LinkedIn , YouTube – discover where your target market are online and connect with them directly. Our social media strategists help you to build buzz, become influencers and engage.
