Your business in all the right places

If your SaaS business has something unique to say, we will make you heard. Whether it’s industry comment, positive stories and announcements, or research papers and case studies, Xander Marketing’s PR management team are overflowing with creative ideas and industry connections to lift the lid on your business.

PR is hugely linked to SEO nowadays and the two complement each other to achieve optimum results. Effective link-building requires an approach grounded heavily in PR, and a great PR strategy isn’t complete without proper search engine optimisation. For your SaaS website, a PR campaign can therefore have significant SEO benefits.

PR with punch

Brighten up your PR strategy with powerful communications that pack a punch, online, and in print. The market is saturated with SaaS companies doing their best to stand out. Xander Marketing’s PR strategies can help distinguish you from your competition.

We create, craft and deliver strategic public relations programs which help SaaS businesses around the world target new and existing customers, clients and peers. If you’re looking to launch a new product or service, increase exposure or establish your business as an industry thought leader, we develop the PR strategies that deliver results and get you noticed for all the right reasons.

PR

In print, online and everywhere

PR with Xander Marketing can take many forms. The strongest PR campaigns are multifaceted and operate cohesively across a number of formats and platforms. Xander Marketing has the expertise to realise a fully comprehensive PR strategy to get your message out in the world. Just some of the shapes our PR services can take are:

  • Pro-active press releases: Positive stories and announcements which are sold into the relevant media, e.g. new services, upgrades, new offers/pricing
  • Reactive media commentary: Commenting on opportunities to position your business as ‘first voice’, reacting to other wider news stories which have a bearing on your business’ offerings
  • Research data surveys & polls: Strong statistics to grab headlines, highlight your offering and underline your USPs
  • Case studies: Customer testimonials and experiences to demonstrate the value added by your products and services

Get in touch!

We work in partnership with growing businesses to deliver results and add value to your brand. Request your free, no obligation consultation with Xander Marketing to discuss how our outsourced PR services can help you.

Free Consultation

Find out more and get started with a free one hour consultation.

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Free Consultation

Find out more and get started with a free one hour consultation.

  • This field is for validation purposes and should be left unchanged.

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7 Smart Ideas to Market your SaaS Business in 2018

When it comes to marketing, SaaS has its own set of rules!

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7 Smart Ideas to Market your SaaS Business in 2018