Ideas
Our latest thinking on ideas.
How to maximise your demo conversion rates - what you should be doing before, during and after
Xander Marketing blog explains how to maximise your demo conversion rates, what you should be doing before, during and after.
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7 ways to drive viral growth for your SaaS product
How do you make your SaaS product go viral? Follow these 7 steps and add virality to your product and marketing.
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How to adapt SaaS marketing for tougher times
This article looks at the economists predictions of growth and recession and why SaaS businesses need to be prepared to adapt their marketing activities during tougher times.
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How to double your SaaS product's customers without increasing advertising spend
How to double your SaaS product's customers without increasing advertising spend. Top tips on how to increase your conversion rate for SaaS businesses from Xander Marketing
Read moreCould a podcast work wonders for your marketing?
It might sound a little 'out of the box' but podcasting can be a powerful tool for businesses looking to boost their reputation and ranking online.
Read moreWhat's really important?
A multinational company or someone doing what they say they will when they say they will?
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