Category Archive for: Thoughts

14 Marketing Predictions for 2014

In this blog post we dust off our crystal ball and make 14 predictions for marketing in 2014: Marketing automation software and processes will increase Responsive websites will become the norm Search engine marketing will become even more onsite focused,… More >

What is the marketing silver bullet?

Answer: There isn’t one You have to do a bit of everything in a strategic, integrated and consistent way. Your SEO supports your website, your website supports your brochure, your social media supports your content marketing and so on. When… More >

Are Apps a Faddy Marketing Indulgence?

Apps have been a trendy marketing tool for a number of years now but is this a bandwagon which is swiftly losing its sparkle? As more and more businesses try their hand at turning apps into marketing megabucks, the more… More >

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