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Raising awareness for ClickPoint

Xander Marketing was appointed by software brand ClickPoint when the company was looking to develop its content marketing strategy. The aim was to produce high quality content that had minimal effect on in-house resources and the time of its existing staff, leaving outsourcing to the agency as the perfect option.

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Interim marketing support for Access aCloud

Xander Marketing has supported aCloud’s suite of products with content marketing and website design. This includes white papers, case studies, blogs and emails, re-designing the aCloud Expense website and setting up and managing a LinkedIn PPC campaign.

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Outsourced marketing support for expense management software

Xander Marketing worked with Expense On Demand between 2011 and 2014 as the company looked to scale its business, with outsourced marketing playing a large role in that.

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Onboarding strategy and execution for Fantoo

Fantoo, at the time of engagement was a startup product and efficiency solution for businesses, built on top of Office 365. It was looking for support with onboarding, in particular the conversion rate from free trial to paid customer.

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