Multichannel ecommerce software

ChannelGrabber is largely used for multichannel businesses that sell via their ecommerce site, Amazon and/or eBay. Amongst other powerful features it enables customers to list and manage stock from one place.

Multichannel eCommerce

A goal to double ARR within 18 months

Xander Marketing initially worked with ChannelGrabber in 2015 supporting it with a range of marketing. A shift in focus to the product and taking marketing in-house made for the hiatus in 2016.

With the arrival of a new management team in 2017 and the desire for fast growth Xander Marketing was re-engaged in the summer of 2017.


Xander Marketing Responsibilities

Xander Marketing worked with ChannelGrabber to deliver:

  • A Marketing Strategy
  • PPC campaigns on Google Ads, Facebook and Capterra
  • Remarketing campaigns

  • Onsite SEO – audit, content strategy, new landing pages
  • Offsite SEO – securing and writing high quality guest posts
  • Case studies

  • Daily social media updates
  • Updating and improving the conversion rate on the website
  • Advertising campaigns

“We re-engaged with Xander Marketing in 2017 and have been very happy with results to date. We have seen a significant improvement in lead numbers from PPC and SEO, as well as high keyword rankings. The brand has more awareness now supporting all these efforts”.

Dave Freel | Commercial Director, ChannelGrabber

A significant increase in leads from month 1

Results started to come in from month 1 across all marketing:

  • A significant number of leads from Google Ads, with then work to reduce cost per lead from £175+ to £31
  • Leads from both Facebook and Capterra

  • SEO organic leads increased from 20 a month to circa 100 a month
  • Significant increases in primary keyword rankings with a number of new longer tail keywords now ranking highly

Free Consultation

Find out more and get started with a free 30 minute consultation.

This field is for validation purposes and should be left unchanged.

Experience with 175+ B2B SaaS businesses globally

Free Resource

7 Smart Ideas to Market your SaaS Business in 2023

When it comes to marketing, SaaS has its own set of rules! Get leading edge insights into marketing your SaaS business by downloading our free white paper.

7 Smart Ideas to Market your SaaS Business in 2023