services

New services launched

This post was last edited by Alex Cohen, on the November 12, 2010 @ 9:57 am

We like to think we’re a little bit different here at Xander Marketing so when we started out we developed our marketing ‘propositions’; rather than just a list of what we offer, these packages gave our clients a strategic, benefit driven approach to their marketing.

So a client signing up to a ‘Marketing Platform’ would get all their marketing activity such as their brand, website and marketing material taken care of; ‘Online Presence’ would encompass websites and everything online for example. However we found that some customers just didn’t get them…it always came back to the same questions…do you offer SEO? What about direct mail etc…?

So last week we re-structured ourselves a bit. Our propositions are still available to SMEs who need a helping hand with their marketing but now we have listed each of our individual services explaining how Xander Marketing’s expertise is applied to each one and citing case studies.

Our overall proposition remains the same; becoming your ‘outsourced marketing department’ however even the businesses that buy this want to know exactly what they can outsource (in practice it’s the majority of marketing an SME could use). If you want an individual service it’s now clear what services we offer and you can pick and choose what you want.

To view all our services click here.

Do you have any thoughts on this approach? Do services appeal to you or would you prefer something different? Please leave a comment below.

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Friday, November 12th, 2010 General 1 Comment

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