What can you do with social media?

This post was last edited by Alex Cohen, on March 8, 2010 @ 10:46 am

Social networking sites are more popular than email, 1 in 6 minutes of UK internet time is spent on social networking sites…how can you get involved?

The following lists the 5 most popular sites and ways to use social media for your business…

  • Twitter: A micro-blogging site, great for feeding ‘breadcrumbs’ to your followers on a daily basis.
  • LinkedIn: Great for connecting with business contacts. Consider setting up a group and facilitating discussions around your brand or creating a group that appeals to your target market.
  • Facebook: Great for B2C marketing. Facebook has more demographic data than it knows what to do with. Target by age, location, relationship status and hobbies.
  • Blog: You’re reading one now. Great for news articles, viewpoints or how to guides. Search engines also really like them.
  • Digg: Lets people share content – the more people that share it the higher your content gets ranked. Great for search engines and getting your content found.

How do you use them – as with any marketing you should start with a strategy, set goals and measure results by whether or not you achieve these goals.

Friday, October 2nd, 2009 General, Social Media   Post to Twitter Tweet This Post

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