The marvellous minds at Xander Marketing
Over the years we have assembled a merry band of marketing specialists, each dedicated to helping SaaS businesses succeed on and offline. With years of experience of marketing SaaS businesses our team has the expertise and strategic insight to create complementary, cohesive campaigns that make your business the very best it can be.
This is the team that makes it happen:
Alex, Managing Director – Alex founded Xander Marketing in 2009 after identifying a gap in the market for a fully integrated marketing team that need specialist marketing skills, without the expense an in-house team. With in-house and agency marketing experience, Alex is an account director, strategist and marketing all-rounder with years of experience of marketing and growing SaaS businesses.
Mark, Copywriter and Account Manager – Mark writes copy for print, online, white papers and emails. From an agency and commercial background, Mark has many highly successful marketing campaigns to his name. He is also a keen strategic marketer and researcher.
Sarah-Jane, Marketing Copywriter – A former journalist and in-house Marketing and PR Executive, Sarah-Jane writes copy that sells SaaS products. Producing content marketing material, thought leadership campaigns and media outreach, she combines technical know-how with promotional B2B and B2C writing skills.
Alison, Account Manager – A background in in-house and marketing agencies Alison joined us from a leading SaaS company where she had been their marketing manager. Alison is another marketing all-rounder bringing a strategy, copywriting and project management (amongst other skills) to Xander Marketing’s clients.
Phil, Head of Design – With a rare skill set that includes graphic design, website design and build, Phil simplifies complex and technical concepts to produce on and offline marketing campaigns that look incredible and cut to the core of your brand.
Danielle, Designer – With over 15 years industry experience Danielle is an all-round designer. This includes logos, online design like websites and banners and offline and desktop publishing.
Paul, Search Engine Marketing – Paul lives and breathes search engine marketing. As our SEO guru, Paul uses a range of techniques to improve the search engine rankings of our clients’ websites and gets winning results with PPC campaigns.
Karen, Marketing Assistant – A talented marketer with a diverse skill set. From email marketing and website updates to coordination of the social media campaigns for many of our clients. Karen is a vital cog in the Xander Marketing wheel.
Lydia, Marketing Assistant – Delivering the best levels of service to Xander Marketing clients, Lydia co-ordinates our core processes and handles aspects of administration to ensure that the agency continues to thrive.
We also work with a select team of freelancers who provide the specialist skills we need on particular campaigns.
Get in touch!
We’d love to make your business our latest success story. Request your free, no obligation consultation here.